A few years back, I was in a yoga studio getting my Shavasana on. After class, few of us chatted with the instructor who was behind […]
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How to create awesome case studies part 8: The Curiosity Opener
Not sure how to start your case study? Normally, I open with the struggle. “Charlie was dead broke, without any arms or legs. His brain […]
How to create an awesome success stories page (Dominate Web Media Case Study)
Success stories pages show your reader you’re legit. That they can trust you. But they can also be used to prove what you offer is […]
How to get customers to give awesome case studies
You’ve got a customer who’s had tons of success with your thingamajig. You ask if he’s down for a case study and he says yet. Then […]