Success stories pages show your reader you’re legit.
That they can trust you.
But they can also be used to prove what you offer is perfect for them.
People have more options than ever nowadays. So that’s an imporant thing to show early. Lest you lose them forever.
Here’s a breakdown of the Dominate Web Media Success Stories page. It does a great job showing you 3 ways to flex your authority. So people see you as the go-to person.
I also show a few tweaks to make to a page like this to get people to see that what you offer is perfect for them.
So when they hit your Success Stories page, instead of going “hmm, this guy seems legit but I’m not sure if I should buy it…”
To “holy crap I need this right now”