The other day, I saw this article pop up in my FB newsfeed. In it, a writer for Inc.com (Ben Hardy) talks about his experience […]
marketing
The “back it up” secret to selling without sounding salesy
When you sell a product or services, what promise do you make? What tangible results do you tell your prospects they will experience? If you […]
How to close sales using Customer Failure Stories
There’s a secret objection that keeps people from buying online courses and coaching programs. It’s this: They’re afraid to fail. For some people, it’s not […]
Case study breakdown: Amp My Content & a solution to “launch fatigue”
Readers are sick and tired of being pummeled with launches. Nobody wants email after email pressuring you to go to a sales page. “Gotta buy […]