The other day, the Facebook Gods put this in my newsfeed. It’s a case study video for Stu McClaren’s program, Tribe — which teaches […]
how to write case studies
I visited the internet in real life…
Remember that time Dave Chappelle went to the internet? Last Friday, I felt like I did the same thing. I went to a food and […]
How to create awesome case studies part 8: The Curiosity Opener
Not sure how to start your case study? Normally, I open with the struggle. “Charlie was dead broke, without any arms or legs. His brain […]
How to write awesome case studies part 8: Use “Journey moments”
Everyone’s making the same boring promises. Not you, though. You’re making sexy, inspiring, believable promises. Promises that stand out. And get the reader to experience what it’s like […]