The other day I was talking with Kevin Rogers from Copy Chief. He said one of the emails that got the biggest buzz during his […]
how to write a case study
Tim Ferris Case Study Breakdown: How to create a global movement by showing off other people’s success
Remember that time The 4-Hour Workweek got super popular and people became obsessed with making passive income while traveling? One of the reasons it took-off was […]
Need a headline for your case study? Try this.
Here’s a quick video on how to title your case studies using the “underdog” method.
How to write awesome case studies part 13: Use the Pickle Rick Trick to know exactly what to stay in your story
You’ve already interviewed your happy customer. Now it’s time to turn their words into a sweet, seductive, succulent, sensational case study. But what the heck […]