Below a video on how you can turn your success stories into more sales. (There’s a major lesson from the movie Thor that can help […]
copywriting lessons
7 persuasion lessons from Michelle Obama’s DNC speech
How can you get someone who doesn’t care what you have to say to hang off your every word? Michelle Obama did that to me […]
How to not blow an easy sale
Time for a bit more embarrassment. The other day I failed at laundry. Then made a video about it because there’s a copy lesson in […]
How to create deep, instant connection with your audience
“You’ve got to stop buying into your own bullshit.” I was on the phone with a productivity coach. We were talking about my goals for […]